As a part of Road Safety Week 2019, Hyundai has announced an extension of its current #BeTheBetterGuy campaign. In addition, there’s a free 20-point safety check up for Hyundai customers at the company’s 1310 service points across the country.
The campaign is in line with the government’s ‘Sadak Suraksha – Jeevan Raksha’ theme, and is under Hyundai’s own Safe Move. The company is looking at highlighting seven safety practices, and thus encourage road users to be more responsible on the road.
The seven practices include:
- Don’t over speed
- Non violation of traffic rules
- Don’t use Mobile Phone while driving
- Usage of seatbelt
- Don’t drink and drive
- Discouraging Under Age Driving
- Pedestrian Safety
Hyundai Motor India’s Sr GM and Group Head for Marketing, Puneet Anand said, “Safe Move’ is one of the key pillars of Hyundai Motor Group’s long-term road-safety CSR initiative across the globe. Hyundai is a Brand with Cause and focuses on spreading awareness about the importance of safety to bring about a significant behavioural change amongst the masses and sensitising people on the issues around safety. In line with the Government’s theme of Sadak Suraksha – Jeevan Raksha, Hyundai’s multiple digital and on-ground activities during the Road Safety Week 2019 will engage customers in life-saving road safety practices.”
Don’t Over Speed
Hyundai observes #RoadSafetyWeek2019 and encourages everyone to #BeTheBetterGuy for their own safety and that of others on the road. #SafeMove #SadakSurakshaJeevanRaksha #RoadSafety @PMOIndia @nitin_gadkari @MORTHIndia @MORTHRoadSafety @siamindia pic.twitter.com/GOlfVGu2DV
— Hyundai India (@HyundaiIndia) 4 February 2019
Non violation of traffic rules
This ?? is a symbol of our Nation. This?is symbol of your safety. Respect this Tricolour Too. Follow Traffic Rules #BeTheBetterGuy #RoadSafetyWeek pic.twitter.com/FL99qXQaJ0
— Hyundai India (@HyundaiIndia) 5 February 2019
Don’t use mobile phone while driving
The journey from Fine to Finish is in your hands. Don’t text and Drive. #BeTheBetterGuy #RoadSafetyWeek pic.twitter.com/kS2We87lij
— Hyundai India (@HyundaiIndia) 6 February 2019
Dividing your attention can be risky. Don’t use your mobile phone while driving! This #RoadSafetyWeek visit your nearest Hyundai Service centre for a Free safety car check-up. Hurry! Offer valid till 10th Feb. #RightCare pic.twitter.com/AhIkLqElh1
— Hyundai India (@HyundaiIndia) 6 February 2019
Usage of seatbelt
Buckle up before you hit the road! #BeTheBetterGuy #RoadSafetyWeek pic.twitter.com/KrbeOEk8DM
— Hyundai India (@HyundaiIndia) 7 February 2019
Don’t Drink and Drive
Make the right choice today for a better tomorrow. Don’t drink and drive! #BeTheBetterGuy #RoadSafetyWeek pic.twitter.com/V4EU0kPOIm
— Hyundai India (@HyundaiIndia) 8 February 2019
